

Brick-by-Brick: Getting New Tech to Stick
Wednesday
,
September
17
|
2:00 pm
-
4:30 pm
--
Wednesday
,
September
17
Hands-on LEGO® workshop + real stories on driving tech adoption.
Rolling out new enterprise tech? You’ve probably already figured out—implementation is challenging, but getting people to buy-in use the tech is next level!
Join us for a hands-on, human-focused event where we explore how some of the smartest business and tech leaders are using LEGO® SERIOUS PLAY® methodologies and human-centered design to make new systems actually work in the real world.
We’ll kick things off with a super-interactive LEGO SERIOUS PLAY workshop (yes, with actual LEGO bricks), followed by a no-fluff panel discussion featuring leaders who’ve rolled out complex tech across multiple locations—and got their teams to love it.
WHO'S THIS FOR?
This is for you if you’re:
- Excited about digital transformation across sites or teams
- Rolling out new systems and running into change fatigue
- Ready to shake things up with a new approach to change management
- Trying to get people aligned and engaged—not just trained
- Curious how behavior science and design thinking can help tech stick
WHAT YOU'LL WALK AWAY WITH
- Real stories, not theory—how leaders drove tech adoption across multiple sites and what actually made the difference
- New tools and tactics—from behavior science, change theory, and communication strategy
- A better understanding of people—why they resist change, what motivates them, and how to lead them through it
- LEGO SERIOUS PLAY insights—a powerful, creative way to uncover roadblocks and build shared understanding
LEGO SERIOUS PLAY workshop led by Caitlin McGuire, Trained facilitator of LEGO® SERIOUS PLAY® method and materials. LEGO, SERIOUS PLAY, the Minifigure and the Brick and Knob configurations are trademarks of the LEGO Group, which does not sponsor, authorize or endorse this event.
Crowe xDesign Lab
Looking for an Opportunity to Sponsor this event?
Free parking is available in the building parking lot. If it's full, you can also park for free in our satellite lot at 502 4th St NW (4th & Dewey), about a block away, or on 3rd or 4th Streets.